One of the most popular concepts this year is probably how to use AI (artificial intelligence) to accelerate productivity. An AI laptop is not just a machine, but a powerful partner that can predict your needs, simplify workflows, greatly improve work efficiency, and even discover hidden creative potential.
This is AI laptops, and 2024 will be the year they enter the market.
MSI proposed the idea of โโ”singularity” in 2022
As a world-renowned notebook brand, MSI has keenly begun to enter the AI โโfield in 2018. The idea of โโ”singularity” was proposed as early as 2022, and the development of technology is ushering in a huge breakthrough. In 2023, MSI launched the first generation of AI laptops, allowing laptops to enter the generation of AI computing from then on. In 2024, we will focus on the AI โโPC market, and the entire series of next-level AI notebooks are quite amazing.
“When the concept of AI was not popular yet, MSI began to invest in the research and development of AI technology. The idea at the beginning was actually very simple, and I hope that users would not have to make cumbersome settings, and use AI to easily optimize performance.” MSI MSI Chen Liqun, deputy general manager of global business and marketing at the laptop business unit, recalled: “MSI has invested many years to develop intelligent and AI applications, and develop many software and functions, whether it is e-sports players, creators, or business users. , in terms of games, conferences, online entertainment and other aspects, AI can automatically adjust according to different needs. We have also cooperated with manufacturers such as NVIDIA to apply the latest technologies, and at the same time accumulated more experience. It is also why we can take a big step in the development of AI.”
The latest “MSI AI Engine – MSI AI Intelligent Engine” can enable AI to intelligently adjust settings at many levels such as performance, sound, picture, and even keyboard lighting effects based on user usage habits and combined with the usage situation at that time. For example, when you start a video conference, MSI AI Noise Cancellation Pro automatically optimizes your videos and sounds.
It enhances the camera screen in low-light conditions and removes background noise from both sides, ensuring a clear focus on the speakerโs voice. With the MSI AI Intelligent Engine, the system adjusts multiple settings seamlessly without requiring any user action. This AI intelligent system will operate seamlessly in the background, deeply integrate, and automatically adjust multiple software and hardware function settings to ensure that the laptop is always in the best state. Users no longer need to worry about which function to adjust, nor do they need to have any technical knowledge.
Including the “MSI AI Intelligent Engine” and “MSI AI Intelligent Noise Reduction Pro”, MSI has also developed several useful AI functions to help users get creative.
Are you blocked from inspiration during creation, or canโt find pictures that meet your needs when making a report? The offline AI tool “MSI AI Artist” can easily generate pictures at a very fast speed. Importantly, “MSI AI artist” starts completely from the perspective of a creator. In addition to using literary and artistic pictures, it can directly provide ready-made pictures to allow AI to generate works of similar styles. In addition to producing stunning JPG images, you can also generate Photoshop files with layers, which are convenient for you to adjust further. It is very suitable for inspiring new inspiration or producing suitable illustrations.
Future MSI AI artists will also be able to interact with the system in natural language. Users do not need to look for various programs and settings, and can directly control the system with colloquial instructions.
MSI Creator 16 AI+ Ryzen version uses “MSI AI Artist”
When there is a bunch of data to read and summarize, various file data can also be fed to the “MSI AI Chat” AI assistant, which can analyze the content of all files, summarize information instantly, and answer various questions.
This is undoubtedly a valuable helper, handling all tasks offline directly on your laptop without requiring an internet connection. This ensures your privacy and protects important information from leaks.
Beyond early advancements, MSI has built a strong reputation for innovation, quality, and cutting-edge research and development. With powerful manufacturing capabilities, MSI continues to lead in AI laptop technology. When leaders such as Intel, AMD, and NVIDIA want to show the latest achievements, MSI laptops are their trusted partners. In addition to cooperating with MSI to create the latest AI laptops, these technology giants are even the first to release in the market compared to other brands. roll out! MSI laptops are also natural and should become an ideal platform to demonstrate the capabilities of the next generation of AI.
MSI’s largest consumer electronics exhibition in Europe, released a series of AI laptops
At IFA, the largest consumer electronics exhibition in Europe this year, MSI has launched a new generation of AI laptops that meet the definition of Microsoft’s Windows 11 + PC, which is impressive. This series uses Intel Lunar Lake and AMD Strix Point processors designed for accelerated AI operations, with over 40 NPU TOPS of AI computing power, bringing a new AI experience and battery life throughout the day. Faced with rich AI applications, using MSI notebooks with full functions will be more relaxed. Currently, developers have specially optimized hundreds of AI applications for these processors to maximize system performance, and the number of AI applications continues to grow.
MSI Zunjue 13 AI+ Evo is equipped with a processor specially designed for AI
On the other hand, for users who pursue extreme performance, MSI AI notebooks will provide amazing results based on AI processors and NVIDIA GeForce RTX laptop GPUs through Tensor Core acceleration, which specializes in handling huge amounts of AI work. AI computing power.
The GPU provides powerful computing power, which enhances PC games and software commonly used by creators.
AI technology significantly improves graphics performance, delivering excellent visuals while maintaining high frame rates for a better gaming experience.
The powerful computing power is even enough for AI developers to use, such as using huge amounts of data to train and deploy large-scale deep language learning models (LLMs) and create a unique AI text assistant. For creators, AI allows commonly used creative software to bring more convenient functions that were previously unthinkable, such as quickly and without trace removal, intelligently replacing objects in the video, etc., which not only makes creation simpler, but also saves a lot of money. time. Using laptops to process AI operations offline, not only fast, but also protects data privacy. MSI notebooks will integrate powerful AI processors + AI GPUs to provide the best for gamers, creators and any users seeking high-performance experiences. AI experience.
MSI Jueying 16 AI Studio is equipped with NVIDIA RTX laptop GPU
For e-sports players and AI program developers, MSI notebooks have a powerful “e-sports series” matrix, which is worth recommending; if they are audio and video creation, image or 3D editors, the “content creation series” notebooks can also meet the needs; and for For business professionals, or users who need efficient productivity, the “High-end Business & Productivity” series will be the best partner.
At the forefront of the rise of new technologies, MSI laptops have been laid out in advance, integrating new generations of technologies and complying with higher performance, bringing users a new user experience through AI technology. Buying an AI laptop will allow users to have an ease in AI technology life in the next few years.
The market share of AI laptops continues to grow rapidly
Industry research institutions such as IDC, Canalys, Gartner, and Digitimes have % in 2025. In the future, AI laptops will gradually become the mainstream.