Gearbest Tech
[Gearbest News]As an important summit of the global consumer electronics industry and consumer technology industry, as well as the eye-catching benchmark for new consumer electronics products of the year, CES 2024 has officially kicked off. The “Casino City” Las Vegas has once again successfully attracted the attention of technology enthusiasts around the world.
In this technology feast, Chinese companies have undoubtedly become the protagonists, frequently displaying the latest cutting-edge technology products, demonstrating the influence of “Intelligent Made in China” in the global market.
Gearbest noticed that at this CES 2024, display technology and cutting-edge innovative products have become the hottest focus. In the stunning big screens displayed by major well-known brands, they unabashedly exposed their ambition to lead global consumer trends. Among many display brands, Hisense once again stands out and occupies the core position in the global video field with its advanced display technology.
In the field of video at this year's CES, Hisense has demonstrated its strength in an all-round way with its superior position in cutting-edge technology, cutting-edge new products, ecological construction and global layout. And there have been major technological breakthroughs in the two major directions of Mini LED, which represents high-end liquid crystal display, and laser display, which is the mainstream of next-generation display technology.
The 110-inch ULED large-screen TV UX is a subversive masterpiece of Mini LED TV and one of the most eye-catching innovative products at CES 2024. The world's first 40,000+ zone Mini LED TV, the display color gamut breaks through from 80% BT.2020 to 90% BT.2020, the brightness reaches 10,000nits, and the reflectivity is 1.1%… It has achieved industry exponential breakthroughs with multiple key display indicators. , Hisense ULED X series TV 110UX won the “CES2024 Innovation Award”.
As Hisense’s “killer trump card” in the field of Mini LED, the 110-inch UX integrates Hisense’s innovative achievements in optical systems, image processing technology, and display technology. Through many leading technological breakthroughs such as image quality, color gamut, and reflectivity, it has become a TV The market's reference-level images create the pinnacle of Mini LED image quality performance.
In addition to taking the lead in the Mini LED field, Hisense also exhibited the latest innovations in laser display at CES 2024, including the world's first dynamic partitioned light-controlled laser TV, Hisense curling screen laser TV, Hisense laser car display products, etc. Among them, Hisense laser car display products have become the best choice for car display due to their smaller size, larger display area, clearer picture quality, and higher energy efficiency. They also won the “CES2024 Innovation Award”, which also allowed Hisense to be in the next generation of displays. In the competition of technology, we will continue to maintain our leading position in the world.
According to Gearbest, the reason why Hisense can shine at CES 2024 is mainly due to two points: First, it is its solid technical foundation. Hisense has 53 years of accumulation of image quality adjustment, and has released 5 image quality chips in the past seven years; the fifth-generation image quality chip launched in 2022 is the first 8K AI image quality chip in China. It has become the only domestic company with high-end image quality chips. With the support of powerful image quality chips, Hisense has strong technical support in Mini LED, and has also helped it become the creator of the most powerful Mini LED TV.
Second, unique strategic vision. In the high-end TV market, laser TV has grown rapidly in recent years. Since 2007, Hisense has established a laser display R&D team to lay out laser TVs in advance. Today, Hisense has established a strong laser display technology moat, applied for a total of 2,230 domestic and foreign patents, and authorized a total of 1,075 patents, making it the leading manufacturer in the global laser TV industry in terms of number of patents held. With the support of strong R&D capabilities, it has also created the world's first dynamic partitioned light-controlled laser TV, the world's first 8K laser TV, the world's first roll-screen laser TV, the world's first foldable laser TV…
From observation, Hisense’s cutting-edge technology displayed at CES 2024 has both depth and breadth. It not only uses technology to continue to make Mini LED products approach the limit of large-screen image quality, but also shows strong performance in the competition of next-generation display technology. leadership ability. The reason is that Hisense is a long-term adherent of valueism in the video industry and a relentless pursuer of technological innovation. From the innovative products and innovative technical solutions displayed by Hisense at this year's CES, “value innovation” has once again become a perfect footnote to Hisense's global achievements. At the same time, it has also proven to the outside world that behind the achievements of “China's first and the world's second” is its solid technical foundation.
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