Smart TVs are criticized for being too “retarded”: the operation is too complicated and it costs thousands of dollars to buy a display

[Secret News]The development of smart TVs has gone through several years. In the domestic mainstream market, smart TVs can be said to have basically become popular. However, the topic of whether smart TVs are smart or not has never stopped… Many consumers have encountered this situation: they have several remote controls at home, and they want to watch cable TV but don't know how to operate them. According to the secret of the house, some media have recently made sharp comments on this situation: the operation of smart TVs is too complicated, and things bought for thousands of dollars have become decorations.

Smart TV

According to the “West China Metropolis Daily” report, smart TVs are becoming more and more popular, but there are also more and more complaints about smart TVs being “not smart”, and some users even complain that they are increasingly unable to use them.

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On the one hand, smart TVs that focus on intelligent operation occupy a mainstream position in shopping malls. In these smart TVs, users can install and uninstall software, games and other applications by themselves, and can connect to the Internet. Some even have built-in cameras and are equipped with new multi-screen interaction, content sharing and other functions.

On the other hand, the equipment and operation of smart TVs actually seem complicated, especially for the elderly. For example, a typical smart TV is equipped with two remote controls, as well as software and hardware such as a set-top box, optical modem, and broadband wireless WiFi. If you want to watch cable TV, you need to use one remote control to turn on the TV, then press the button to switch to the set-top box signal, and then use another remote control to select the channel.

Many consumers complained about this operation, saying, “It's too troublesome!” Some people also often encounter situations where the TV automatically updates and pops up various advertisements. Aunt Zhou from Chengdu said, “Over time, the TV has become a decoration. I spent thousands of yuan to buy a smart TV, but it is not friendly to the elderly at all.”

In this regard, Zhu Jieping, a specially invited researcher at the China Policy Science Research Society, said that smart TVs must meet the needs of target customers to the greatest extent in order to make products more competitive. “'Smart' or 'not smart' is a relative concept. Companies must avoid false advertising, and consumers must also pay attention to choosing a TV that suits them.”

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