Major appliances are spatial intelligence!Tmall Elf’s multi-category intelligent layout emerges

[Zhaimi News]Recently, according to Zhaimi’s understanding, it has received widespread attention at the China Home Appliances and Consumer Electronics Expo (AWE). Most of the flagship products exhibited by AWE this time, such as smart kitchen appliances, washing machines, air conditioners, water heaters, and massage chairs, have built-in intelligent interaction capabilities. In the future, every major appliance in the market of over RMB 1.7 trillion may become a smart space.

Major appliances are spatial intelligence!Tmall Elf’s multi-category intelligent layout emerges

In the major appliance exhibition area, the open smart space experience is sought after by consumers. On the 19-inch wide screen of FOTILE’s latest smart range hood, users can access tens of thousands of contents using voice and touch, and interact with content in the most visually comfortable position during the cooking process, without having to look down to find their phone. Screen. According to reports, it uses Tmall Elf’s latest AIoT module solution and realizes voice and touch interaction methods at the same time.

Major appliances are spatial intelligence!Tmall Elf’s multi-category intelligent layout emerges

This kind of intelligent design also appears in the integrated cooking terminals of well-known brands such as Shuaifeng, Kantar, Yitian, and Senge. The screen and voice assistant that enter the kitchen scene are not just used to play programs, music and other content, but an interactive interface for future AI-generated auxiliary content such as recipes. In the integrated cooking space design, when users handle multiple tasks such as steaming, grilling, frying, and stir-frying at the same time, conversational AI can provide good assistance or prompts. On Double 11 in 2022, the sales of this kind of integrated stove products that are intelligentized through Tmall Genie chip modules increased by 80% year-on-year, and were recognized by Generation Z consumers who love open spaces.

Major appliances are spatial intelligence!Tmall Elf’s multi-category intelligent layout emerges

In addition, the German brand Miele has achieved integrated intelligent interactive linkage in multiple spaces by customizing Tmall Genie smart screens. The entire experience process attracted crowds of people on several floors. Among them, users can enter their personalized requirements through the same natural conversation method for washing machines, steam ovens, and coffee machines, and appear to be the most enthusiastic. This means that in the future, there is no need to adapt to different touch interaction panels, and linkage operation modes can be set for large and small household appliances. , and perform remote control.

Major appliances are spatial intelligence!Tmall Elf’s multi-category intelligent layout emerges

Rongtai Health from Shanghai has also launched a smart massage chair that highlights the immersive sense of space. Its product manager introduced at the scene that the massage chair itself is being upgraded to an intelligent operating system, with AIM and user classification and program recommendation as the core, paying attention to the needs of thousands of users in long-term health management, so as to provide each Family members provide differentiated professional massage needs. Through the built-in Tmall Genie intelligent assistant, users can get professional health and entertainment content recommendations at the same time without making any movements of their limbs during rest.

According to previous reports, Tmall Genie launched “spatial intelligence” application research in more than ten industrial zones with high penetration rates last year. The reason behind this is to judge that home intelligence will not rely on a single entrance. At the same time, its AIoT business has been completely open for the past four years, providing AliGenie interactive system and cloud, chip and other software and hardware access methods, and does not force customers to use the same brand or wake-up word. Relevant people predict that by accessing AliGenie, “non-Alibaba” terminals will also have personalized large model capabilities such as Tongyi Qianwen in the future.

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