Apple leads Xiaomi in third place, latest tablet shipment ranking in mainland China released

[Gearbest News]Recently, Canalys released the tablet shipments and annual growth rate in mainland China. Among them, Apple and Huawei still occupy the top two, but their annual growth rates have suffered varying degrees of decline.

iPad Pro

Information shows that tablet shipments in mainland China totaled 4.691 million units in the first quarter, of which Apple shipped 1.2 million units, accounting for 26% of the market share. However, compared with the same period last year, both market share and shipments have declined. Ranking second is Huawei tablet, which shipped 926,000 units in the first quarter. Compared with the same period last year, it also experienced a decline in market share and shipments.

Ranked third is Xiaomi, which shipped 600,000 units in the first quarter, taking 13% of the market share. Its Xiaomi Mi Tablet 5 series is still very popular among consumers.

China (mainland) tablet shipments and annual growth rate in the first quarter of 2022

Judging from the overall data, the total tablet shipments of various brands in the first quarter of this year declined compared to last year. This may be because the epidemic last year affected people's demand, leading to a surge in users buying tablets for online classes, but this year it has calmed down. On the other hand, it is also related to the decline in people’s desire to consume.

When it comes to market changes, we can see from the data that when major brands realized the huge prospects of the tablet market, Xiaomi, OPPO and other brands entered the market one after another. Among them, Xiaomi's achievements were very proud. This caused brands like Apple and Huawei, which have been deeply involved in the tablet market for many years, to face a decline in market share. But on the other hand, Apple and Huawei's products are still the most recognized by the market, and the high-performance, high-productivity, and strong-ecological tablets launched by these two brands are also existences that new entrants cannot compete with for the time being. Some consumers who need ultra-high-performance tablets will only choose Apple and Huawei products.

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