Gearbest Tech
[Gearbest News]On April 7, the 11th China Electronic Information Exhibition (CITE 2023) kicked off in Shenzhen. The theme of this exhibition is “Innovation Leads Collaborative Development”, and the exhibits cover popular fields such as smart homes, new displays, high-end semiconductors, and smart cars. After Hisense Video recently announced its excellent annual report results for 2022, this exhibition brought its blockbuster product lineup in three major user scenarios: home, commercial, and vehicle-mounted to CITE, attracting a large number of audiences to experience it on-site.
ULED X series TV: bringing the ultimate picture quality in user-perceived scenarios
At this exhibition, Hisense ULED X reference-level imaging TV was the most eye-catching. Last year, Hisense successfully launched the ULED X display technology platform, opening up an important technical route for the upgrading of the global LCD industry. This technology achieves an improvement in the quality of display technology through the three core technologies of “HI-Light” optical system, “Xinxin , allowing users to experience the best picture quality in perceptual scenes for the first time.
Hisense ULED Among them, Hisense U8H is a hot product in the high-end market. It uses 16bits ambient light control and ambient light sensing intelligent technology to adjust good picture quality under ambient light; 110UX TV, as a 110-inch large-screen 8K MiniLED flagship product, combines the TV picture with The brightness, contrast and layering have been improved to the extreme, and it won the “CES 2023 Innovation Award” at the US CES in January this year.
On the morning of April 7, the 85U7K TV, which debuted at the exhibition for the first time, won the gold medal of the “11th China Electronic Information Expo” issued by the organizing committee, becoming the only large-screen TV product to win the gold medal.
Laser display: more suitable for space display and intelligent audio and video scenes
Laser display technology has unique advantages in home display, space display, vehicle display and other fields. In the Hisense laser fusion screen exhibition area, the 200-inch 29:9 large laser screen shocked the audience. It is understood that this 200-inch large-screen picture is presented by two 120-inch laser TVs through fusion technology and professional-level adjustment. The entire picture is integrated, with neither physical nor optical seams. Hisense laser fusion screen solution further broadens the application scenarios of laser display and can be widely used in exhibition displays, conference rooms, monitoring systems and other scenarios.
In addition, the 4K three-color laser projector Vidda C1S, which was launched in March this year, is also an important member of the home audio-visual entertainment scene. It is equipped with a self-developed LPU digital laser engine, with a measured brightness of 1,600 lumens and a color gamut of up to 110% BT.2020, with color performance comparable to professional movie monitors. The screen size can be freely switched between 30 and 300 inches, making it perfect for portable viewing, gaming, screen projection, and home theater.
Mobile movie viewing and e-sports games: enriching new scenarios for home entertainment
Among Hisense's full-scenario display innovative products, Hisense Video exhibited mobile smart screens and e-sports monitors. The mobile smart screen 27X7H applies the self-developed AI image quality processing algorithm and can support intelligent interactive functions such as multi-point control, mobile screen projection, and voice control. The screen can be adjusted in six directions and rotated 90° horizontally and vertically. Its built-in lithium battery can last for more than 3 hours. The long battery life brings more new home entertainment scenarios such as mobile movie viewing and home fitness.
The e-sports monitor 27G7H in the e-sports game area is a patent for gamers. This product has the characteristics of accurately controlling the light and dark details of dark scene games, high screen refresh rate, and more delicate moving images. It uses AM constant current drive technology , with 576 backlight partitions, 170Hz high refresh, and response time as low as 1ms, which just meets the precise and smooth control experience of e-sports players.
At this CITE exhibition, people clearly saw the important achievements of Hisense’s full-scenario display layout. Hisense Vision not only has unique advantages in ULED display and laser display, but also expands more application scenarios in new display fields. In 2022, Hisense TV shipments will firmly rank second in the world, setting the best result for a Chinese color TV brand. According to Overview's latest statistics, as of February this year, Hisense TV's global shipment share reached 13.99% , hitting a record high again.
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