[Gearbest News]Recently, Gearbestnoticed that market research company GFK released data on the personal computer market in China's retail market in the first quarter of 2022. Among them, Huawei laptops bucked the trend and increased despite the overall decline in the Chinese laptop market.
According to GFK data, in the first quarter of 2022, China's notebook retail market sales increased by 6% year-on-year and decreased by 7% month-on-month. Huawei notebook computer sales increased by 44% year-on-year and 47% month-on-month; among them, brand sales in the thin and light notebook segment In terms of brand sales in the 5k+ price range of the thin and light notebook market, Huawei's laptop market share reached 28.7% in the first quarter of 2022. In addition, Huawei laptops have also performed very well in offline channel brand sales in the thin and light notebook segment. In the first quarter of 2022, they increased by 37% from the previous quarter, and their share reached 26.2%.
Personal computer market in China’s retail market in the first quarter of 2022
In this regard, some digital bloggers said that the reason for the continuous growth of Huawei's laptop sales is very simple. On the one hand, it is because of its strong performance, which can meet everyone's daily use needs; on the other hand, Huawei has made exclusive optimizations in the software ecosystem, such as the interconnection with mobile phones and the recent continuous improvement of the Huawei App Market PC version and mobile application engine, which meet everyone's personalized needs, which is very helpful for improving office, study, and entertainment efficiency. In the current era of homogenization of computers, with unique competitiveness, sales will naturally increase.
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