For more than ten years, Apple has continuously released new hardware product lines, starting from the iPad in 2010 to the Vision Pro in 2023. But for the first time in 14 years, Apple failed to release any major new hardware products throughout 2024, focusing only on updates and improvements to its existing product lines.
Apple has a number of major hardware updates coming in 2024, such as the redesigned iPad Pro and Mac mini, but these are evolutions of existing categories rather than entirely new product lines. Apple Intelligence is software-based and does not meet the standards of new hardware. This makes 2024 the first year since 2009 that Apple has not released a new hardware product.
Gearbesttakes you to reviewMajor new products released each year from 2010 to 2023:
2023: Vision Pro
2022: Mac Studio, Studio Display, and Apple Watch Ultra
2021年:AirTag
2020: Apple Silicon, MagSafe for iPhone ecosystem, HomePod mini and AirPods Max
2019: AirPods Pro, Pro Display XDR, and Apple Card
2018: iPhone XS Max
2017: iMac Pro, HomePod, and iPhone X
2016: iPhone SE and AirPods
2015: iPad Pro, Apple Pencil, and Apple TV HD
2014: Apple Watch
2013: iPhone 5C and iPad Air
2012: iPad mini
2011: Thunderbolt Display
2010: iPad
Many of Apple’s product lines have reached high maturity. Instead of creating entirely new categories, Apple has chosen to improve existing product lines. For example, it introduced OLED display technology in the iPad Pro.
Foreign media analysts suggest that Apple’s long-rumored electric car project consumed significant resources before its reported cancellation. Additionally, the massive development needs of “Apple Intelligence” and Vision Pro may have absorbed much of Apple’s recent R&D capacity.
Rumors indicate that Apple plans to launch a smart home “command center” in 2025. This device, similar to the HomePod with a 7-inch display, could form a new product line as Apple shifts its focus back to smart home technology. In addition, the rumored iPhone 17 Air may also become Apple’s new hardware product line this year. For more tech updates, check out Gearbest Blog.